BUSINESS DEVELOPMENT

MARKETING

CONSULTING

About.

THINK OUTSIDE THE BOX.

Bernice Liew is a Business and Marketing Professional. She holds a bachelor degree in Accounting & Finance from Charles Stuart University, Australia. She has been actively involving in many business startups and SME from various industries: IT Solutions, Food & Beverages, Fitness, Real Estate, Optical, Finance, Education & Training, B2B Services, Luxury Membership Club & Gaming.

As a Business & Marketing Professional since 2009, I direct all phases of both the creative and technical elements of business initiatives including business and marketing strategy development from preparing company budget, planning and execution, lead generation, increase brand awareness via online marketing, digital marketing campaigns, direct potential clients through social media to website, maintaining all communication internally and externally up to date all the time. Perhaps most importantly, I offer a history of proven results, as evidenced by the following business accomplishments in my career path:

  • Coach over 100 small and medium-sized enterprises in SEA & Australia.
  • Developed system (software & business processes) for clients in Operation, Digital, IT, financial, etc …..
  • Franchise Development & Management: Franchise strategy planning, implementation, and execution for each individual franchisee (China Bar Group, Australia)
  • Marketing Campaign Development and Execution: (comprised of Digital Marketing, trade show, media and PR initiatives) of company’s newly launched Certification of Social Media Marketing.
  • Business Development and Project Management: As a startup company, I managed to secure $760,000 in sales revenue within 15 months and manage all the projects simultaneously.
  • Resourceful: Reduce 30% of fixed cost
  • Results Oriented: Achieved 238% sales
  • Lead Generation: Acquired more than 100 product’s resellers. (Leads generated through online marketing, social media marketing and sales event)
  • Event Management: Hosted more than 100 events with the largest crowd of around 300 people
Experience

Work Skills.

CREATIVE STRATEGY MATTERS.

I assist businesses identify their business performance gaps and developing a strategy in reaching their business goals, measure the ROI, and support business growth through a strategic and well-executed approach.
01. BUSINESS DEVELOPMENT.
  • Business Analysis
  • Business Model Design
  • Business Model Implementation
  • Review and Refine
02. MARKETING.
  • Marketing Plan
  • Attract Target Customer
  • Nurturing the Leads
  • Conversion
  • Customer Engagement
03. CONSULTING.
  • Initial Consulting – Understanding Client Needs
  • Discovering Meeting and Contracting
  • Strategy Design and Modelling
  • Implementation and Monitoring
Skill

Skills.

RESULTS DRIVEN.

I help you navigate with measurable actions and map out your business processes for success. With so many areas in business to cover, the need to stay on track and be organized is obvious. I will ensure your business processes being setup on time and managing your business risk.
BUSINESS GROWTH STRATEGIES / PERFORMANCE MANAGEMENT 90%
CUSTOMER RELATIONSHIP MANAGEMENT (CRM) 85%
DIGITAL MARKETING 88%
PROBLEM SOLVING 90%
BUSINESS & MARKETING AUTOMATION 90%
WORDPRESS 75%
PRESENTATION SKILL 85%
NEGOTIATION SKILL 94%

THE KEY TO BUSINESS SUCCESS.

I have the knowledge, systems and tools to steward your business from concept to completion. I will ensure that your business will be streamlined and productivity will be increase without pain, without compromises and without unexpected surprises.

Testimonial.

Bernice has been amazing to work with over the last 12 months, she was able to give me clarity in the direction of my business and what specific things we needed to work on. Bernice was able to pick up on areas of the business that needed to be worked on and give us direction of what we needed to do to improve. Bernice is Always reliable, pleasant to speak to and always accommodating. Absolutely love work with Bernice and I would highly recommend.

Aaron Lapira, Owner

Thanks Bernice for hitting me hard with a realistic projection and hold me accountable throughout the process that makes me feel more confident in running my business. I am not a confident person with marketing and sales. She helped me to work out a digital marketing plan, ad spend and ROI. You’re amazing!

John Donaghey, Director

Oh my goodness. I have just started my business and working with you for 3 months, I can’t believe what I’m seeing in terms of my Business Numbers. Thank you for your help (not my forte) in generating a massive ROI for my business. I can breathe again knowing I have covered the annual staff pay and annual outgoings plus some leftover for me.

Katie Tankard, Startup

Thank you so much! Getting know what to do, even spending small amounts on ad and tweaking them makes our sales skyrocketed in the past 3 weeks.

Ron Amram, Owner

Bernice, I just wanted to say a massive thank you, for everything. Our calls each week have really given me a better understanding of my business and the key numbers to track to ensure I always know what’s going on. Simply knowing suspensions is a big one. I can’t fault it at all so only positive things to say so thank you.

Liam Crivelli, Owner

Wow Bernice! I just calculated my marketing and business ROI and what you worked out is pretty much it. HOW DID YOU DO THAT? Your analysis and projection is awesome. Please keep me accountable always. You’re doing an amazing job. Thank you so much for this. You’re a legend.

Samuel, Owner

A HUGE SHOUT OUT! Bernice, l can’t thank you enough for spending considerable time with me to properly set up my active campaign and zapier.

Michael MacFarlane, Business Owner

Bernice Liew is a master mind. I have no idea when it comes to this stuff and she went above and beyond to get me there.

Jade Batten, CEO

One of the big impacts was on the nailing down of the numbers – how many people out there can actually quantify their numbers, project their cashflow, identify their weak points?

My guess is not many, and being on this journey has helped me immensely to implement systems that have pushed to having a great visibility of the cashflow. And cashflow is king to any business, the ultimate decider to whether anyone sinks or swims.
Bernice has been an incredible help to me, making be submit those numbers every week, reviewing and giving feedback, as is always said, what gets measured, gets managed. Like clockwork, there to help every week without fail, someone to ask the simple questions off and always an understanding of how the business is going. There’s a lot to be said for being able to talk to someone about your business honestly without having to put on the “face” you do with all your customers, employees and friends.
And it doesn’t even matter if you understand what the numbers mean at first, by reviewing every week, seeing the changes, the patterns will be shown and that’s the greatest power. Sometimes the way your business model is run is just plain inefficient, and the earlier you know that the easier your life will be.

A lot of thought was always given to getting things off the plate so you can concentrate on the things that matter to your business, and you can’t really understand the value of this until you experience it. We all hear about the pareto rule, the prioritize & execute, but until someone is standing over you and holding you accountable to such principals, these things don’t get done, and that is the greatest gift that a mentorship can give.

And if you can quantify, you can scale.
The marketing on this course is like nothing I’ve ever experienced before, everything is linked back to return on investment, because at the end of the day that chase for likes and shares isn’t what’s going to make your business scalable or profitable, it’s the getting people to sign up.

Sales is what defines the success of your marketing, and of course you better be tracking that too – don’t worry, you’ll be schooled on that! What I’ve learned will last me a lifetime, we never regret that which we have done, only that which we have not, if you can afford the time and money for the mentorship you are sure to move beyond what you thought possible.

Thomas Walsh, Owner

Thank you for your help for the past 12 months, it has completely changed the way I track the numbers that matter most in my business and allowed me to make changes to the business from a position of knowledge, rather than guess work

I will continue on with the things you have taught me as I think they are critical to the growth of the business and sustainability over the long term

Thanks for your help and the occasional push to get me back on track, it’s been great working with you!

Mark Blinco, Owner

Bernice has assisted in my business growth dramatically over the past year with weekly check-ins consisting of cash flow discussions, planning, and general great advice. I am very grateful for her expertise and knowledge.

Katie Tankard, Owner

I had some fantastic coaching from Bernice Liew a number of weeks ago going through cash flow and it provided a lot of clarity about how I can increase my income and how to use numbers to make better business decisions so I appreciated that and it’s helped a lot so far.

Jessica Khoury, Owner
GET IN TOUCH

Contact.

LET’S TALK.